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Crawlmind
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Rule site.organization.missing

Add Organization JSON-LD on the homepage

site.organization.missing is a check in Crawlmind's site audit that grades medium-impact issues of this kind. This page explains why the rule matters and the exact fix.

Impact: mediumEffort: lowFixable: 1-click

Why it matters

An Organization (or LocalBusiness) JSON-LD block is the single most-quoted structured-data type by AI assistants: it's how they identify "who" runs the site when summarising. It also feeds Google's knowledge panel and entity reconciliation. One block per site, on the homepage.

The fix

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Brand Name",
  "url": "https://example.com",
  "logo": "https://example.com/logo.png",
  "sameAs": [
    "https://twitter.com/brand",
    "https://linkedin.com/company/brand",
    "https://github.com/brand"
  ]
}
</script>
```

The `sameAs` array is what lets AI engines cross-reference your site to Wikidata / social profiles: include every canonical handle.

References