Multiple pages share the same H1

Why it matters

When two or more pages have an identical H1, search engines and AI engines treat them as competing for the same topical cluster. Result: neither page gets the full benefit of the topic, both get diluted internal-link equity, and answer engines pick effectively at random when asked a related question. Most often this happens because a template renders the section name as the H1 instead of the page-specific content.

The fix

Audit pattern:

```sh
curl -s https://example.com/sitemap.xml \
  | grep -oE "<loc>[^<]+</loc>" | sed "s/<[^>]*>//g" \
  | xargs -I{} sh -c 'echo "$(curl -s {} | grep -oE \"<h1[^>]*>[^<]+</h1>\" | head -1) {}"' \
  | sort | uniq -c -w 60 | sort -rn
```

Fix one of two ways:

1. **The pages should be one page.** Consolidate, set a canonical, redirect duplicates.
2. **The pages are legitimately distinct.** Make each H1 unique. The H1 should be the page-specific phrase, not the section name.

Good:

```html
<!-- /blog/why-we-built-crawlmind -->
<h1>Why we built Crawlmind</h1>

<!-- /blog/should-you-block-gptbot -->
<h1>Should you block GPTBot? An honest breakdown</h1>
```

Bad (both pages get the same H1 because the template emits the section title):

```html
<h1>Blog</h1>
```

References

• Google Search Central: page titles and headings