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Rule page.meta-description.missing

Add a <meta name="description">

page.meta-description.missing is a check in Crawlmind's site audit that grades medium-impact issues of this kind. This page explains why the rule matters and the exact fix.

Impact: mediumEffort: lowFixable: 1-click

Why it matters

When the meta description is missing, Google generates one from page text: and AI assistants often quote it verbatim in answers. Writing it yourself wins both: a controlled snippet for the SERP and a citable summary for AI engines.

The fix

```html
<!-- 140–160 characters. Plain language, no marketing fluff. -->
<meta name="description" content="…">
```

References