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Rule page.content.eeat-dates-missing

Show published + updated dates

page.content.eeat-dates-missing is a check in Crawlmind's site audit that grades medium-impact issues of this kind. This page explains why the rule matters and the exact fix.

Impact: mediumEffort: lowFixable: 1-click

Why it matters

Dateless content reads as stale to Google's quality raters and confused to AI assistants: they can't tell if your "latest API spec" article is from 2019 or last week. Surface both `datePublished` and `dateModified` visually AND in JSON-LD. Use real timestamps from the CMS, not synthesised "updated today" values.

The fix

In the byline:

```html
<p class="byline">
  By <a href="/authors/jane">Jane Smith</a>
  · Published <time datetime="2026-05-01">May 1, 2026</time>
  · Updated <time datetime="2026-05-27">May 27, 2026</time>
</p>
```

In JSON-LD (alongside the Article block from eeat-author):

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Article",
  "datePublished": "2026-05-01T09:00:00Z",
  "dateModified": "2026-05-27T14:30:00Z"
}
```

Both dates use ISO 8601. Only update `dateModified` when you've made a meaningful edit: synthetic "freshness" via daily-bumped dates is Spam Policy territory.

References